VR virtual reality is the future direction for the development of the field of science and technology, according to analysts ' estimates, and virtual reality in a few short years grew to $ 1 billion in revenue in the industry. Current technology giants have stepped into this area, the rest has not entered the enterprise in this field have already prepared, itching, such as Apple, have reported that Apple has secretly formed a team consisting of hundreds of expert VR/AR.
Now, even the mouse-maker Logitech has plans to launch VR virtual reality equipment. And other manufacturers to launch wearing the device, Logitech's point seems to be the handle.
Logitech CEO Bracken Darrell said in an interview a few days ago, although the company has yet to move, but will enter the VR market in the future. Michael Kors
He said, "is like the mouse and keyboard, creating excellent VR equipment is our advantage. This is an important opportunity, the company being discussed within a suitable starting point ... To a certain stage, we will be strong, but we agreed that the time is not yet ripe, and not act rashly. And in the early development of VR truthless, we would rather late, see the industry trend and then respond. "
Bracken Darrell wants to wait to see the developments after launch of VR equipment, however, the momentum of the current VR equipment, to enter new markets seems to be sooner rather than later.
In addition, Darrell said, Logitech is now ready to enter the virtual reality peripherals manufacturing can be combined with virtual reality display equipment using the handle, and Logitech computer mice and keyboards are similar.
In other words, the handle will become Logitech into VR a point, like the Samsung Gear VR virtual reality helmets need Bluetooth gamepad. But professional sports compared to handle, for example, Oculus Touch and HTC Vive handles relatively far away.
Logitech's position in future will be a strong field of VR on the one hand, on the other hand, the company announced today that it has been completely exit the field of OEM mouse, gave up a large part of the income of the business contribution to the once, retail mouse Logitech will focus on high-end products in the future.
At CES in January this year 2016 at the Electronics Show, Logitech brings new G502 high-end gaming mouse for player, add support for custom breathing light system, let the mouse players in more matches in style on-site operations. The mouse costs $ 79.99 ($ 524 million).
Decades, Logitech has become synonymous with the mouse to a large extent, business is also very extensive. In addition to retail, countless PC bundled with Logitech mouse and, like all U96.
In March last year, Logitech plans to open sale of OEM equipment, last December has finally cleared out inventory. Quarter of the previous year, total income is only Logitech OEM hardware 4.45%. Business adjustments, mouse and the Logitech is the world's largest device manufacturers, market shares of more than 50%.
Due to the small profit OEM hardware, plus the PC market continues to shrink, Logitech decided to withdraw from this business is normal. In the case of new business profit little, Logitech decisive exit, and look into the future of VR field, is it not long-term vision.
[Article correction] Michael Kors iPad air Cases
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